The Film Room
Big ideas, broken down to the core plays
In enterprise software sales, we replay "film" on the business in group settings like monthly and quarterly business reviews. We unpack key wins, losses, programs, initiatives, and partnerships to understand what we got right, what we got wrong, and what to change or do more of. It's no different in sports, where coaches and players use a film room to slow the game down, run it back, and pull out the moments that made the difference.
My film room works the same way. I take big ideas — the kind buried in 300-page books or hour-long talks — and distill them into key points. Source material linked below for anyone who wants to go deeper.
Light blue content = technology centric

How great leaders inspire action
Starting with WHY in the age of AI should be front and center. Simon Sinek explores the concept of the Golden Circle to explain how certain leaders and organizations foster immense loyalty and drive action. The presentation illustrates how communicating from the inside out influences human behavior and decision-making far more effectively than traditional methods.

You're the Greatest!
Early in my career, I had the privilege of meeting and hearing Francis Maguire speak to our team at Computer Associates in NY. His humility, leadership approach and masterful storytelling resonated with me and has been embedded in my style every since, both personally & professionally. His book serves as a management guide, emphasizing that essential leadership ingredients are universal and focus on people, not just materials.

Partner Business Management System (BMS)
A ready-to-use template for frontline Partner Manager leaders to customize for their business. This BMS captures the universal, core fundamentals of running a high-performing partner business: pipeline reviews, deal reviews, forecasting, QBRs, enablement, and more. Built from the field, for the field
Light brown = business or leadership centric


The Wrong Problem
In 1901, the smartest engineers in the world were solving the wrong problem — blowing dust around instead of sucking it up. One man inverted the question, built a machine so big it had to be parked outside your house, and charged a year of a maid's wages for a single cleaning. Twenty-five years later, his company was a footnote and a janitor with asthma owned the future.
The AI industry in 2026 is living this story — the centralized behemoths, the infrastructure bottleneck, the eye-watering bills, and the quiet tinkerers about to eat the market. History doesn't repeat, but it rhymes at 8,000 pascals of suction. Here's the pattern, and where we're standing in it.






